Search results for social-media

posted on Thursday, 15 December 2016 by Ryan

How to effectively optimise your Facebook Business page

Social media should be one of the main ingredients of any marketing strategy. While many marketing techniques like pay-per-click advertising can be costly, optimising your company Facebook profile is free and will yield results. Using best SEO .....

posted on Monday, 14 November 2016 by Ryan

How the NHS tripled blood donor registrations

In the last decade, the number of new blood donors, who are critical in saving lives, has fallen by 40%. The NHS launched an award-winning social media campaign to get more donors, and won the Masters of Marketing Award in the process.

posted on Friday, 29 July 2016 by IT Pie

Twitter is drastically changing the way its character limit works

Twitter has recently announced the first major change to the way the character limit works in ten years. The 140 character limit has been synonymous with the social media platform since it was launched in 2006, and has remained largely untouch.....

posted on Wednesday, 02 December 2015 by IT Pie

A Simple Guide to Social Media Marketing

So we all know just how big social media is right now, and we all know that using social media as part of a marketing strategy can increase brand awareness and improve brand image. But have y.....

posted on Friday, 06 November 2015 by IT Pie

5 Ways to Make Social Media Work for You

Social media is forever growing and is one of the most effective forms of communication between companies and customers. With so many different platforms providing so many different ways of communicating, from twitter allowing quick updates to .....

posted on Thursday, 04 June 2015 by Ryan

Social Media Myths That Hold Your Business Back

In today's age of social media, there are a lot of myths about how, why and when to use particular social networks, and how to use them to maximise your business' potential. Social Media can be a valuable tool for your business, and mak.....

posted on Thursday, 02 April 2015 by Geraint

How to Write Great Company Updates on LinkedIn

Since its launch in 2003, LinkedIn has evolved from simply being a professional networking website to a valuable content marketing platform. With more than 225 million members worldwide, LinkedIn can be a great way to build relationships with p.....

posted on Friday, 20 March 2015 by IT Pie

Tips for Great Company Updates on LinkedIn

Since its launch in 2003, LinkedIn has evolved from simply being a professional networking website to a valuable content marketing platform. With more than 225 million members worldwide, LinkedIn can be a great way to build relationships with p.....

posted on Monday, 09 February 2015 by Geraint

Best 5 Ways of Keeping in Touch With Your Customers

Your clients are like your children – you have to keep feeding them to help them grow. And by grow I don’t mean in a physical sense but in the sense of your mutual relationship. And by feeding I don’t mean cake & biscuits .....

posted on Thursday, 12 June 2014 by Shaun

Twitter Tips: How to Find, Monitor, and Engage Your Audience

When managing a business account on Twitter, it can be easy to get caught up in the promotion of your business and forget about the benefits Twitter provides when used to locate, engage and join in on relevant conversations.


posted on Tuesday, 10 September 2013 by Chantal

8 Creative Ways to Connect With Customers on Facebook

Facebook is a not-so-secret secret weapon for promoting your business. That being said, a lot of companies don't take full advantage of what this social media platform has to offer w.....

posted on Tuesday, 20 August 2013 by Chantal

How to Drive Long Term Engagement with Readers

Blogging and social media marketing are absolutely essential for any company – especially a small business. Small businesses start blogs or publishing content and are often able to attract a lot of initial buzz. But this initial enthusias.....

posted on Tuesday, 02 July 2013 by Chantal

Facebook Hashtags – The Pros And The Cons

Many businesses are now wondering and asking themselves: Should I utilise this new feature in my social strategies? To help you decide, we've come up with the top 4 main pros and cons of using Facebook hashtags commercially; we hope we can .....

posted on Tuesday, 25 June 2013 by Chantal

11 Chrome Extensions to Improve Your Social Media Experience

If there's one thing that ties all your digital experiences together, it's your browser — let's presume it's Chrome. Maybe you use it on mobile in addition to .....

posted on Tuesday, 30 April 2013 by Chantal

Short-Term Marketing – What You Can Do

Want to know what you can do in the short term that can get immediate results? Well, you've come to the right place. Here are four quick marketing activities that can increase your return on investment (ROI).

Number One: Pay-Per.....

posted on Wednesday, 10 April 2013 by Geraint

3 Ways That Local Businesses Can Benefit From a Website

Here’s an odd statistic: half of all local businesses don’t have a website of any kind. Of those that do have one, many report that it’s a complete waste of time and that they wish they hadn't bothered to build o.....

posted on Thursday, 14 February 2013 by Chantal

Twitter User Guide For Brands

For a brand, having a successful Twitter presence is like having your stand noticed at an overcrowded trade show, you have to work for your customers’ attention and you have to work even harder to retain it. 

According to .....

posted on Tuesday, 22 January 2013 by Chantal

15 Ways Pinterest Can Improve Search Results

In 2012, Pinterest was the big story in-social media marketing. This yea.....

posted on Wednesday, 02 January 2013 by Chantal

How Social Media ‘Best Practices’ Have Changed

Over the last 12 months social media has moved from an 'end' to a 'means'. For most organisations, this meant a change in the standards used to evaluate their social strategies. Digital marketers could no longer flash auto-gener.....

posted on Tuesday, 11 December 2012 by Chantal

Customer Gripes: 4 Smart Ways to Respond Online

Do you delve into the fray when you get a bad review or a tweet bashing your service? You should - here's the best way to do it.

Social media can be a double-edged sword. On the one hand, it’s yet another avenue for meaning.....

posted on Thursday, 15 November 2012 by Chantal

5 Tips for Highly Effective Pinterest Boards

You have a Pinterest account for your business. That's a good first step, but are you using it to full advantage? The right Pinterest strategy can help you gather followers faster and better reach your marketing goals. How can you make sure.....

posted on Friday, 09 November 2012 by Chantal

Marketing Consultancy Service

Chantal Stone joined IT Pie on November 5th. As a marketing consultant, Chantal’s main role consists of creating, implementing and monitoring our clients’ key marketing strategy. Chantal is available to provide our clients with a va.....

posted on Friday, 30 September 2011 by Geraint

Facebook Will Never Charge You to Use It. Here’s Why

Recently I saw some people posting in their facebook status something along the lines of 're-post this before October 1st or Facebook will start charging you for your account' it's similar to others I've seen, which went along t.....

posted on Tuesday, 10 November 2009 by Geraint

Sync your Twitter and LinkedIn status


Twitter’s spree of partnerships isn&rsquo.....

posted on Monday, 19 October 2009 by Aran

7 Ways to Get More Out of LinkedIn

LinkedIn, which recently reached the 50 million user milestone, has long been considered <.....

posted on Tuesday, 13 October 2009 by Geraint

BREAKING: Google Announces Search Deal With Twitter

While we’re still digesting the news of Bing adding Twitter to its search engine, Google has some news of their own: they’re about to do the same exact thing. The s.....

posted on Tuesday, 13 October 2009 by Geraint

REVEALED: Details of Bing’s Twitter Search

This morning, big news broke that Microsoft had penned deals with Facebook and Twitter that will integrate status updates from the two popular social media services into the Bi.....

posted on Tuesday, 13 October 2009 by Geraint

The BIGGEST URL shortening service is…

A week ago we reported the end of the url shortening service and asked what would happen to all the urls and who would step up to take over all their traffic? Well it seems with a little help from Twitter a url shortening King has.....

posted on Monday, 05 October 2009 by Geraint

It's the end of Cligs as we know it

Cligs URL shortener to shut down!

Unfortunately news has been released that another URL shortening service is due to come to an end. These services are becoming a major part of the Internet, especially with social media sites such as.....

posted on Tuesday, 29 September 2009 by Geraint

Facebook Fan Page - creating it and maintaining it made easy​

So you know you should be using Social Media (as that's what everyone's telling us) but on top of actually running your business and doing everything else you need to do when will you have the time? This post is going to show you how yo.....

posted on Saturday, 22 August 2009 by Geraint

United Break Guitars - Song 2

Following the huge success of the original song 'United Break Guitars' which has amassed over 5 million views to date, the second song of the promised trilogy has been released.

It was reported in the the Times that within fo.....

posted on Thursday, 06 August 2009 by Geraint

Top Twitter user unfollows 106,000 tweeters!

Twitter has seen an explosion of popularity recently and so old school 'follow back' rules where you always follow anyone who follows you no longer apply, in fact one user who had an auto follow rule in place recenlty decided to take ac.....

posted on Tuesday, 04 August 2009 by Geraint

How Twitter can Help your Business

As a commercial tool for businesses to promote their services and to maintain continued contact with the clients who are interested, Twitter is ideal.

In a matter of 140 characters it is possible to remind customers of your company a.....

posted on Friday, 31 July 2009 by Geraint

5 steps to starting on Twitter

Step 1 - Sign Up - choosing a username which represents you or your company. If your lucky enough to have a well known name that people will look for and will be followed you may choose to use your own name (i.e.

posted on Thursday, 23 July 2009 by Geraint

United Airlines find out the Power of Social Media

It was reported on the BBC website on July the 10th that 'A strung-out musician who blames United Airlines for breaking his prize guitar has taken revenge by writing a song that has become a YouTube hit.' Today this news story has made .....

posted on Monday, 20 July 2009 by Geraint

What the F**K is Social Media: One Year Later

We just found this on-line thanks to Perry Belcher ( hosted on It's an excellent presentation by an American/Canadian firm Espresso ( highlighting the power a.....

posted on Friday, 12 June 2009 by Geraint

IT Pie is tweeting on twitter

Well I’ve been thinking about tweeting for some time and to be honest I’m still not entirely sure of its value to our business (though I do recognise that it can be almost invaluable to certain industries) and I will blog on this la.....


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